Get your Brand Moving with Bus Advertising
We spend hours out of home for leisure or work. While travelling to and fro for work, we encounter multiple vehicles, but buses that carry some or other message are noticed more. Yes, these are appealing advertisements, moving and promoting a brand.
Usually, buses run 10-18 hours a day, and that too for 7 days. Due to its ability to cover a larger area, it is one of the best mediums to advertise your brand. Then, why not use this bus for your advertising purposes?
What is bus advertising?
Bus advertising simply defines advertising, wherein the bus is a medium to convey messages to the targeted audience. This is the traditional method of advertising to help brands send their message to millions of people. Depending on what and how to promote, people still choose to use this medium as it is cost-effective. Bus advertisement allows brands to promote brand engagement, constantly showing the message that people might have already seen or heard. In Tier 1 cities like Mumbai, bus advertising is considered by renowned brands to promote their new campaigns.
Reasons to consider bus advertising
Reach Mobile Audience
With multiple buses running on different routes, they have the potential to cover a good geographical area. Due to the ability to cover long distances, the audience on these routes gets exposed to advertisements. Buses move from city to city and in such cases, the area covered is quite long and the message reaches distinct people.
Cost Effective Marketing
Bus advertisement agencies in Mumbai charge you the nominal prices. This allows even small businesses to make their brand popular amongst the people. Also, due to the frequency of buses, the cost invested is less and the return it gives is high.
Targeting location-specific people
Bus advertisements are the best option when it comes to hyper-local campaigns. While a few buses cover short and long distances, they grab the attention of people on these routes. Due to this, targeting people from specific geographical locations becomes easy resulting in positive returns. Be it city or inter-city, it targets multiple locations.
Large Ads
Bus branding is a crucial factor contributing to the brand’s growth. These large ads cover the whole bus allowing the brand to communicate the message properly.
Want to Grow Your Business? We can help you!
With a strong presence in Mumbai, Mumbai suburbs, Navi Mumbai, Thane, and Raigad, Telex can help you reach a wider audience. You can advertise your brands on short and long routes and take advantage of bus advertisements in Mumbai or any targeted area.
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FAQ
Bus advertising is a form of outdoor advertising where promotional content is placed on buses, including the exterior, interior, and windows. It can in the form of full wraps, or posters on various parts of the bus.
Bus advertising is highly effective as buses travel through high-traffic areas, ensuring that your message reaches a large and diverse audience. It provides repeated exposure since buses follow consistent routes, reaching commuters and pedestrians multiple times.
Businesses of all sizes can benefit from bus advertising, including local retailers, national brands, real estate agencies, educational institutions and service providers. It’s especially useful for companies targeting a mass audience in specific geographic areas.
Bus advertising campaigns can be flexible, ranging from a few weeks to several months, depending on the advertiser’s goals. Longer campaigns usually offer better visibility and brand recall.
Bus ad materials are usually printed on vinyl or other durable materials that can withstand weather conditions. The advertising company handles the printing, installation and removal of the ads, ensuring that they adhere to transit authority guidelines.
We provide bus advertising services across multiple major bus networks, including:
- NMMT (Navi Mumbai Municipal Transport) – Vashi Station, Sion-Panvel Highway, Koperkhairane, Ghansoli, Airoli, Thane, Mulund (East), Nerul, Belapur CBD, Kharghar.
- MBMT (Mira-Bhayandar Municipal Transport) – Dahisar East, Kandarpada, Dahisar Check Naka, Mira Road, Mira Bhayandar, Gorai Village, Kandivali, Bhayandar East, Bhayandar West.
- TMT (Thane Municipal Transport) – Thane Railway Station, Majiwada, Ghodbunder Road, Teen Haath Naka, Kapurbawdi, Brahmand, Manpada, Dhokali, Teen Hath Naka (Ghodbunder Road).
- UMT (Ulhasnagar Municipal Transport) – Ulhasnagar Station (Main Bus Depot), Ulhasnagar 1 (Sector 1), Ulhasnagar 2 (Sector 2), Ulhasnagar 3 (Sector 3), Ulhasnagar 4 (Sector 4), Ulhasnagar 5 (Sector 5), Kalyan-Dombivli (Link to Kalyan), Shahad (Connecting to Shahad Station), Dombivli (Various stops in Dombivli), Kalyan Bus Stand.
- BEST (Brihanmumbai Electric Supply and Transport) – Colaba, Dadar, Andheri, Borivali, Juhu, Santa Cruz, Bandra, Khar, Malad, Ghatkopar.
- KDMT (Kalyan-Dombivli Municipal Transport) – Kalyan Railway Station, Kalyan Dombivli Municipal Corporation (KDMC), Dombivli Railway Station, Dombivli (East), Dombivli (West), Tilak Nagar, Shastri Nagar, Mhatre Nagar, Ganesh Nagar, P & T Colony (Dombivli).